Apple Vision Pro preparing for retail sales, stock in move for ‘imminent launch’: Report

Apple is about to get us some news regarding the upcoming Vision Pro retail sales somewhere in this month or the next and the company is already moving stock for this new mixed reality headset for imminent launch.

Bloomberg’s Mark Gurman in his Power On newsletter suggests that Apple is already sending Vision Pro in small numbers to warehouses across the U.S. ahead of the upcoming retail listings. It is ensuring that all of the retail stores have sufficient stock of this new device.

Vision Pro is the biggest new product category for Apple since the release of the Apple Watch. This bets much on the line for the Cupertino-based tech firm as this new product tagged a price of 3499 US dollars.

To launch the new product, Apple is rehearsing the promotion campaign with its retail employees.

Gurman said that Apple employees around the U.S. are flying to Apple headquarters for training purposes for a “new product”. This product is assumed to be the Vision Pro.

These people will then train their staff on respective markets to create a better Vision Pro impression on the customers.

Apple Vision Pro

That’s not it, Apple is also planning for a mass employee training session after January 20, 2024, to address the current sales strategies. These training sessions may continue throughout the month as per Gurman.

To move further with these schedules, Apple has scheduled to update its retail inventory with new items.

Luxshare, the leading Chinese manufacturer of Vision Pro, held a delivery ceremony for Vision Pro, confirming that the mixed reality headset is already headed back to the homeland.

Aside from these shipments and official preps, a consumer might be able to book their Vision Pro unit online at Apple.com. The largest tech firm may also arrange better ways to explore the Vision at retail stores to provide a better understanding of this premium product.

(source – Bloomberg)